Social media represents a big marketing opportunity for blogs.
If a post gets viral on social media, you can expect a big traffic uplift, and get in touch with a new and highly relevant userbase at a very attractive cost.
In this post you’ll learn how to include a ajax based sticky social media links to your WordPress powered blog – just like the links to social services on Mashable.
To encourage uour users to bookmark or add you posts to social media, different ways of displaying links to social media can be applied. On Mashable (and Tips4php) you find a very interesting way of encouraging users to recommend or share your content on social media.
Normally links to social services are displayed in the start or end of a post. This means that these links might be out of sight at some time when the user is reading the post, and therefor there is a risk that some users won’t see the links.
The Mashable solution is to display a small set of links to social media at the left patr of the screen, that stays on top of the page, as the user scrolls down in your post.
This is a great way of increasing the visibility of these social links, since they are always visible, and stands out from the rest of the content.
Using Digg Digg plugin in wordPress
In WordPress you can easily add this effect to your blog. The plugin Digg Digg replicates the Mashable look and feel, and can among others be customized to include the following social media:
- Google Buzz
After you have downloaded and activated the plugin, the configuration is pretty straightforward.
You select the Social services, that you would like to appear in you panel, and then you need to play a little around with the CSS to position the panel so it fits the UI of your blog.
This is not difficult, you just need to experiment a few times with some different values.