Site performance should always be one as you main concerns as a site owner or webmaster. Great site speed can improve SEO, increase conversion rates and reduce bounce rates.
With the new version of Google Analytics, you can now easily follow the site speed of your site.
All that’s needed is adding a few lines of code in your Google Analytics tracking code and then you’re up and running.
Piwik is a great open source alternative to Google Analytics. Piwik is a relatively young program, but it evolves very fast.
The latest development is the new mobile app that we’ll take a closer look at in this post.
Google Analytics is the default choice of many Webmasters. However Google Analytics isn’t perfect for everything and depending on your needs, there are many other alternatives.
In this post we’ll look further into the Open Source web analytics tool – Piwik.
Google Analytics is the default choice within web analytics for many webmasters, however there are many interesting alternatives on the market.
Did you know that Yahoo is working on a analytics program that looks very promising, or that there are many free analytics programs that offers integrated SEO reports or real time reporting?
In this post we’ll give you an overview of the exciting options within free web analytics.
Tracking traffic on mobile site has so far been quite difficult. The majority of the web analytics programs are based on JavaScript tracking, which is problematic with mobile sites, since many mobile devices still have bad support of JavaScript.
The good news is that Google Analytics now has been upgraded with additional tracking features, that allows tracking of mobile sites, even for mobile phones without JavaScript support. In this post you’ll learn how to add Google Analytics tracking to your mobile site.
Google Analytics is a great web analytics program, but sometimes it can slow down your site. The good news is, that Google has now released a new tracking code that loads asynchronously which means optimized loading of the ga.js tracking file, and the possibility to insert the tracking code higher in the HTML without interfering with the user experience
Big companies like Google and Amazon are spending huge amounts of time and resources continuously testing their sites. The reason is simple – the better your site is optimized for your target users, the better results the site can deliver.
Understanding the target users can be difficult, since preferences can change from country to country, from industry to industry, and even change over time. A/B testing is a great tool for getting better understanding of your users preferences, and for optimizing you site for specific goals.
In this post we will provide you with some tools that allows you to set goals for your A/B tests, and then set up A/B tests on your own site
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